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Top Five Reasons Why We Love Matcha


February is heart month so it's a great time to show your significant other, friends, family and your health some love! matcha LOVE® that is – a line of energizing green tea powders and beverages made from vibrant and flavorful whole leaf Japanese green tea that helps you stay grounded. 

Here are the top reasons we love making matcha a part of our daily routines:  

1. It’s versatile 

Matcha is created from a finely-milled powdered whole leaf green tea called “tencha”, a shade grown leaf that embodies the coveted “umami” flavor of matcha. Of course, when people think of matcha, they think of a ceremonial powder that’s primarily used to make hot and iced lattes. But matcha can be used in a multitude of ways – matcha LOVE offers Culinary Matcha, which is perfect for cooking, baking or blending into an energizing smoothie. And if you’re always on the go, matcha can also be found in ready-to-drink formats. matcha LOVE makes both bottles and shots for quick boosts of energy. 

2. It’s filled with amazing components, like l-theanine  

One reason why matcha has really taken off – it’s chock full of important antioxidants, amino acids and vitamin C! And one we love in particular is l-theanine, an amino acid shown to help provide a state of “calm alertness,” while supporting focus, mental clarity and wakeful relaxation. 

3. It helps you stay grounded all day long 

Speaking of staying calm, matcha is known for providing sustained, gentle energy without the jitters. The natural caffeine boost found in matcha takes effect throughout the day, giving you the energy you need to tackle your daily tasks and stay focused while doing so. And since making matcha lattes requires a bowl and whisk if you so choose, integrating them into your diet gives you a mindful wellness ritual to keep you centered every morning. 

4. It’s an integral part of Japanese history  

We celebrate Uji, Kyoto as the birthplace of the traditional Japanese tea ceremony and cultivation of matcha, dating back to the 14th century. Every time we drink matcha, we think of the time-honored process of honest green tea development and meticulous brewing methods used to make the high-quality tea with vibrant color and concentrated nutrients. 

5. It has great flavor 

People love matcha for its balance of umami taste and natural sweetness that goes well hot or cold in water, milk and in smoothies and desserts. For those with a sweet tooth, matcha can taste a bit naturally sweeter depending on the region it comes from – either way, those who try matcha once become diehard fans for life.  

matcha LOVE’s unique gift sets are also a great for year-round gifting for tea and foodie lovers alike! Visit and follow us on Twitter, Instagram and Facebook for more information on all things matcha!